THE NEW STAND
PROBLEM: Design a themed backdrop for the New Stand app and a landing page for their 5 weekly curated retail products known as the “Hi5”.
SOLUTION: The products I was assigned were geared towards runners’ For the backdrop, I chose a racy (no pun intended) monochromatic image that showcased movement, accented by the brand’s electric pastel gradients, in combination with a selection of witty irreverant copy (written by yours truly - [get you an art director that can do both]) to grab the users attention and allude to the theme of the week while not distracting entirely from the showcased retail items.
‘DECK’ the Halls - A holiday keynote
PROBLEM: Design a keynote presentation to be used in promotion of the holiday opening of the new stand flagship store. (copy intended for internal use only has been removed)
SOLUTION: A deck template the incorporates shots of the New Stand retail locations, while showcasing their brand’s asthetics and overall funky, hip vibe.